Cov nthwv dej tshiab ntawm kev noj yog nyob rau hauv tag nrho viav vias, nrog rau txhua tus neeg siv khoom me me nrhiav lub sijhawm los kho qhov chaw ua si, thiab chocolate tsis muaj qhov tshwj xeeb. Nrog rau kev hloov pauv ntawm cov neeg siv khoom hauv Suav teb, kev paub txog kev noj qab haus huv ntau ntxiv, thiab cov neeg siv khoom tsawg, cov neeg tau tso cov kev xav tau tshiab ntawm cov khoom noj muaj txiaj ntsig, ntau yam, thiab kev sib txawv ntawm chocolate. Mis chocolate, truffle chocolate, txiv ntseej txiv ntoo, cov qhob noom xim kasfes, thiab lwm yam tam sim no tau tuav cov neeg siv khoom lub laub.
Muaj ntau txoj kev xaiv nyob rau hauv qeb ntawm chocolate confectionery khoom, feem ntau nyiam ua khoom noj txom ncauj. Cov khoom sib txawv no muaj ntau yam ntawm cov khoom, cov khoom xyaw, thiab kev sib xyaw ua ke.
Cov ntsiab lus qab zib tsawg
Raws li cov khoom noj qab zib uas muaj npe nrov thoob ntiaj teb, chocolate tau txais txiaj ntsig los ntawm cov neeg siv khoom thoob plaws ntiaj teb rau nws qhov loj me, nplua nuj tsw, thiab txaus siab rau qhov zoo. Txawm li cas los xij, cuam tshuam los ntawm "kev tiv thaiv qab zib" thiab kev noj qab haus huv kev nco qab, ntau tus neeg siv khoom tau ceev faj txog qhov cuam tshuam ntawm kev noj qab haus huv. Tsis tas li ntawd, vim muaj kev txhawj xeeb txog cov piam thaj ntau dhau, calories, thiab cov ntsiab lus rog, chocolate tau txais qhov kev xav ntawm "tsis muaj kev noj qab haus huv."
Tawm tsam qhov teeb meem no, kev lag luam chocolate hauv tsev, tom qab muaj kev loj hlob ntawm ob tus lej ntev, tau poob qis txij li kaum xyoo dhau los. Txij li xyoo 2014, qhov ntsuas ntawm kev lag luam chocolate hauv tsev tau stagnated nyob ib ncig ntawm 20 billion RMB, nrog kev noj txuas ntxiv poob rau lub sijhawm no. Raws li cov ntaub ntawv los ntawm Euromonitor International, lub khw muag khoom loj ntawm kev lag luam chocolate hauv Suav teb yog 20.43 billion RMB hauv xyoo 2020, ze li 2 billion RMB tsawg dua li 22.34 billion RMB xyoo 2019. Cov qauv no tsis yog tshwj xeeb rau Tuam Tshoj, raws li kev lag luam thoob ntiaj teb chocolate. kev ua tau zoo kuj nthuav tawm cov duab tsis zoo. Nyob rau hauv 2015 thiab 2016, lub ntiaj teb no chocolate confectionery lag luam tus nqi poob los ntawm 1.5% thiab 6% xyoo-rau-xyoo, raws li.
Chocolate yog tsim los ntawm kev sib xyaw ntawm ntau yam khoom xyaw, nrog rau nws qhov tsw feem ntau nyob ntawm cocoa nws tus kheej, uas nqa cov nplua nuj thiab iab me ntsis. Txawm li cas los xij, tom qab kev ua haujlwm ib txwm ua, "sweetness" feem ntau dhau los ua lus tshaj tawm. Niaj hnub no, ib qho lus "cloying sweetness" tsis txaus los ua kom tau raws li cov neeg siv khoom sib txawv ntawm cov palates, tshwj xeeb tshaj yog nyob rau hauv cov qauv tam sim no ntawm kev txo cov piam thaj thiab rog, ua rau nws nce tawm ntawm synchronization. Tsis tas li ntawd, ntau yam khoom noj txom ncauj muaj rau qee qhov cuam tshuam rau tib neeg qhov kev thov rau cov khoom siv chocolate.
Nws yog pov thawj tias kev txhim kho thiab kho dua tshiab ntawm kev lag luam khoom qab zib chocolate yuav tshwm sim. Hmoov zoo, ntau lub npe zoo li tau maj mam txheeb xyuas cov kev taw qhia rau lawv tus kheej hloov kho dua tshiab, hais txog cov neeg siv khoom mob ncaj qha. Cov "qab zib txo" thiab "functionalization" ntawm chocolate tau dhau los ua cov lus qhia tsim nyog rau kev hloov pauv kev lag luam.
Chocolate New Ingredients, New Formulations
Nyob rau hauv xyoo tas los no, qhov kev thov rau kev noj qab haus huv ntawm cov neeg tau txais kev noj qab haus huv hauv tsev tau nce zuj zus, ua rau cov qhob noom xim kasfes kom ceev nws cov ntawv lo ntawm "siab qab zib thiab calorie ntau ntau" kom haum rau cov qauv tshiab. Tam sim no, kev lag luam chocolate tau pom qhov tshwm sim ntawm peb txoj kev daws teeb meem tshiab:
- Ua raws li cov hauv paus ntsiab lus ntawm kev txo cov piam thaj thiab rog kom txo tau cov neeg siv khoom "ua txhaum";
- Qhia txog cov txiaj ntsig zoo ntawm cov qhob noom xim kasfes (xws li cov qhob noom xim kasfes tsaus) lossis siv cov khoom xyaw cog los hloov cov khoom uas twb muaj lawm;
- Muab cov khoom xyaw ua haujlwm (xws li probiotics, vitamins, thiab lwm yam) los ua kom muaj kev noj qab haus huv ntau ntxiv rau cov neeg siv khoom.
Qab Qab Zib
Cov qauv ntawm kev txo cov piam thaj yog qhov muaj zog heev uas yuav tsum tau saib xyuas, thiab kev lag luam chocolate ib txwm tsis tuaj yeem tsis tuaj yeem tuaj ntawm qhov kev sib tw no. Qhov txo qis ntawm cov piam thaj ua rau muaj kev cuam tshuam kev ntxhib los mos, yog li, hauv kev teb rau cov neeg siv khoom xav tau, cov khoom lag luam loj tau nthuav tawm txoj hauv kev tshiab: ntau lub npe tau xaiv siv inulin lossis maltitol ua lwm txoj hauv kev rau cov qab zib dawb kom tswj cov khoom zoo nkauj. Cov khoom xyaw yog huv si, nrog {{0}} cocoa butter thiab 0 trans fats. Txhua daim tsis muaj ntau tshaj 13 kcal, ua rau muaj txiaj ntsig zoo rau qhov iab ntawm cocoa taum thaum txo cov calories, ua rau nws tsim nyog rau cov neeg nrhiav kom txo cov rog.
HSF Biotech yog ib lub chaw tsim khoom ntawm ntau hom khoom qab zib, xws liErythritol,Inulin, Maltitol, Allulosethiab ntau dua, ua raws li cov kev xav tau tshwj xeeb ntawm cov khw muag khoom noj chocolate nrhiav kom txo cov suab thaj hauv lawv cov khoom. Los ntawm kev siv HSF Biotech cov khoom qab zib zoo tshaj plaws, cov khw muag khoom noj chocolate tuaj yeem hais txog cov neeg siv khoom nyiam rau cov kev xaiv qis dua thaum tswj hwm qhov kev xav thiab tag nrho cov khoom zoo ntawm lawv cov khoom. Qhov kev sib koom tes zoo ntawm HSF Biotech thiab cov khoom lag luam qhob noom xim kasfes qhia txog kev cog lus rau kev tsim kho tshiab, kev noj qab haus huv cov neeg siv khoom nyiam, thiab xa cov khoom tshwj xeeb, zoo dua-rau-koj cov khoom qab zib rau lub khw.
Functional Innovation
Ua keMCT hmoovnrog chocolate nyob rau hauv ib tug formulation yuav xam tau tias yog heev tshiab. Cov khoom lag luam hais txog "Zoo yam tsis muaj qhov txhaum. Tsis muaj qab zib qab zib, tsis muaj tshuaj ntxiv, tsis muaj tshuaj tua kab mob nrog cov khoom noj muaj fiber ntau.Qhov huv huv ntawm MCT hmoov melds nrog tus du thiab velvety kev ntxhib los mos ntawm chocolate, xa cov kev paub tshiab.
HSF Biotech yog nyob rau pem hauv ntej ntawm kev tsim MCT hmoov, uas tuaj yeem suav nrog ua cov khoom tseem ceeb hauv cov qauv chocolate. HSF Biotech MCT hmoov muab ntau hom tshuaj raws li cov neeg nqa khoom, xws li cov pos hniav arabic, casein, thiab cov hmoov txhuv nplej siab, siv los ua cov khoom xyaw ua zaub mov. Qhov no ua rau cov khoom noj uas yuav tsum tau ua ntawm cov khw muag khoom chocolate, muab lawv ntau yam kev xaiv los txhim kho cov khoom noj khoom haus thiab cov txiaj ntsig zoo ntawm lawv cov khoom.
Los ntawm kev siv HSF Biotech MCT hmoov ua cov khoom xyaw, cov khw muag khoom chocolate tuaj yeem coj mus rau hauv qhov kev thov loj hlob rau cov khoom noj uas muaj txiaj ntsig zoo rau kev noj qab haus huv. Qhov muaj cov txheej txheem sib txawv ntawm cov cab kuj tso cai rau kev hloov pauv hauv kev sib xyaw MCT hmoov rau hauv ntau hom khoom noj khoom haus chocolate, kom ntseeg tau tias cov khoom noj khoom haus tshwj xeeb ntawm MCT tuaj yeem sib xyaw ua ke yam tsis muaj kev cuam tshuam ntawm saj lossis kev ntxhib los mos.
Lub tswv yim muab los ntawm HSF Biotech ua raws li kev hloov pauv ntawm cov neeg siv khoom nyiam rau kev noj qab haus huv thiab kev ua haujlwm zoo dua, muab cov khoom lag luam chocolate nrog cov cuab yeej los tsim cov khoom tshiab uas ua tau raws li qhov xav tau ntawm cov neeg siv khoom noj qab haus huv niaj hnub no.
Lub neej yav tom ntej ntawm Chocolate
Lub neej yav tom ntej ntawm cov qhob noom xim kasfes nthuav tawm ob qho kev sib tw thiab cov hauv kev hauv Suav lag luam. Thaum Tuam Tshoj nyob rau qib cuaj hauv ntiaj teb hais txog kev noj cov qhob noom xim kasfes tag nrho, suav txog kwv yees li 3% ntawm kev ua lag luam thoob ntiaj teb, kev noj ib tus neeg thiab kev siv nyiaj tseem qis qis ntawm thaj tsam 15 RMB rau ib tus neeg lossis 0.1 kg. Qhov no qhia tau hais tias qhov chaw tseem ceeb rau kev loj hlob piv rau cov tebchaws nyob sab hnub poob thiab cov khw muag khoom Asian nyob sib ze. Kev lag luam tsis tu ncua hauv kev lag luam chocolate ua rau muaj kev sib tw rau cov hom lag luam, tab sis kuj nthuav tawm cov hauv kev rau kev thim rov qab.
- Cov qauv kev noj qab haus huv tau dhau los ua qhov tseem ceeb, nrog rau ntu loj zuj zus ntawm cov neeg siv khoom nrhiav kev xaiv tsis muaj / tsis muaj suab thaj, xoom rog, thiab calories tsawg. Kev muag khoom ntawm high-cocoa tsaus chocolate (80-90% cocoa) yog nce zuj zus. Cov qhob noom xim kasfes yuav tsum tau tso nws cov duab "qab zib siab, calorie siab" kom ua raws li cov qauv tshiab no thiab muaj kev txhaum-dawb indulgence.
- Kev paub txog kev paub ntau dua kuj tseem nyob rau hauv qhov kev thov, vim cov neeg siv khoom tsis sib haum rau qhov qab zib. Raws li kev tshawb fawb los ntawm The Grocer, 53% ntawm cov neeg siv khoom xav txog kev saj yog qhov tseem ceeb tshaj plaws thaum xaiv chocolate. Muab cov kev paub tshwj xeeb ntawm kev hnov mob thiab ntau yam tsw profiles tau dhau los ua qhov kev xav tshiab rau cov hom chocolate.
- Upscaling ntau lawm yog lwm lub sijhawm, raws li kev lag luam tus nqi ntawm cov qhob noom xim kasfes yog nyob rau hauv nruab nrab-rau-siab-kawg ntu. Nrog rau cov qauv ntawm cov neeg siv khoom kho dua tshiab, lub lag luam high-end chocolate nthuav qhia cov ntaub ntawv tsis tshua muaj piv rau cov khw muag khoom noj khoom haus.
- Diversifying noj scenarios yog qhov tseem ceeb, vim tias chocolate tseem tuav cov khoom plig muaj zog. Raws li cov neeg siv khoom tus cwj pwm thiab kev qhia ntawm kev hlub ua ntau haiv neeg, nws yog qhov yuav tsum tau tshawb nrhiav cov ntsiab lus noj tshiab, hloov pauv cov khoom noj khoom haus los ntawm kev cuam tshuam nrog ntau zaus xws li Valentine's Day mus rau ntau qhov chaw txhua hnub thiab cov ntsiab lus tseem ceeb. Qhov no sawv cev rau lub tswv yim tshiab uas cov khoom lag luam chocolate hauv tsev tuaj yeem cuam tshuam rau kev noj chocolate.
Nyob nruab nrab ntawm kev tsim kho tshiab thiab kev tshawb nrhiav los ntawm kev lag luam, ntau yam khoom muaj rau cov neeg siv khoom txuas ntxiv mus. Rau cov khoom lag luam, tsom mus rau kev txhim kho cov khoom lag luam thiab kev lag luam kev lag luam los txhim kho cov neeg siv khoom zoo ib puag ncig kev noj cov qhob noom xim kasfes yuav pab txhawb kev txhim kho kev lag luam chocolate thiab ua kom cov neeg siv khoom txaus siab rau chocolate.
